Danish
modern furniture has been flourishing throughout the years. In Per H. Hansen’s “Networks,
Narratives, and New Markets: The Rise and Decline of Danish Modern Furniture
Design, 1930-1970,” Hansen discusses about how Danish modern furniture has
flourished into what it is today and how it continues to flourish in other
countries, such as Denmark and the U.S. Denmark’s furniture is now well-known
throughout the world, especially in the U.S.; however, this was not always the
case. Danish furniture was a small product of Denmark created from the
self-expressions of the furniture architects and cabinetmakers. How did Danish
furniture become such a huge hit around the world? The answer is simple:
internationalization. Denmark decided to reach out to the U.S. and began to do
business in the U.S. through Danish Modern. However, Danish design started to
decline, and other countries began to produce their own “Danish Modern” design.
Industries began to replicate Danish furniture without truly understanding the
traditional values of the furniture. Also, Danish Modern itself was also a
replica because the furniture from Danish Modern was not fully handcrafted. This
shows that people have the tendency to replicate popular products because
popular means that the product will sell well; however, this also takes away to
original/traditional value of the product. Internationalization allowed
products to be replicated and marketed in foreign countries. Denmark was able
to show the world how wonderful Danish furniture was; however, the value behind
their furniture began to decline as the years gone by.
Question: How much has Danish modern furniture changed from
when it was first produced? Is there a way for replicated products to retain
their original/traditional values?
Work Cited:
Hansen, Per H.. “Networks, Narratives, and New Markets:
The Rise and Decline of Danish Modern Furniture Design, 1930-1970”. The Business History Review 80.3 (2006):
449–483. Web.
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