Saturday, February 25, 2017

Week 8 - Angela Oh

The tourism industry of Costa Rica is the nation's most lucrative economic sector and has successfully branded Costa Rica as one of the top ecotourist destinations in the world. Although the country is lucky with a beautiful environment and biodiversity, the success of the tourism industry can also be attributed to the work of many tour companies, entrepreneurs, and the government. 

Our project is a health and well-being application. We seek to improve the awareness of individuals' of their own well-being and enhance their control over their own happiness. The most valuable component in our research is creating a thorough list of options that are available to individuals in our society. We need to make sure that we include a comprehensive compilation that advertises a variety of potential avenues in order to promote the diversity and inclusion of all practices and thereby, people.

In addition, this mobile application needs to be extremely user-friendly and intuitive in order to gain popularity. There are a few existing websites that have a similar purpose as us, such as websites that list local therapists and counselors. However, our application differs in that it is a mobile application that caters a more diverse list of options. Mobile applications need to be convenient so that users will consistently use them and spread the word, and Costa Rica has shown to understand the importance of convenience. For example, while the beach tourism market started to grow between 1950 and 1980, it began to improve its transportation infrastructure. Without these improvements, tourists would have had to cope with substandard transportation options and feel less inclined to return to Costa Rica and/or motivate their friends to do the same. Similarly, we need to research and ensure user convenience. This would entail working with our application developers, as well as conducting surveys on our user interface, to design our application in the best way possible. In addition, the application will also allow users to save the organizations they are interested in visiting and compile them into a personalized list that they can access or modify at any time. This is another aspect of our application that caters to the convenience of our users and will promote the usefulness and popularity of our product. 

Question: The government has assisted Costa Rica's tourism industry succeed in several ways. What are some ways that the government can help your product/service succeed?

Costa Rica highways under construction (road improvements = tourist convenience!)

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